What to charge for your app in Chile
A burger in Chile costs 4790 CLP (โ $5.42), about 89% of the US price. That's the purchasing-power signal: a US-priced app is too expensive here, so people don't buy. Here's what to charge instead.
| A US price ofโฆ | โฆin Chile (safe) | โฆaggressive |
|---|---|---|
| $4.99 | 3500 CLP โ20.6% | 3500 CLP โ20.6% |
| $9.99 | 7900 CLP โ10.5% | 7100 CLP โ19.6% |
| $19.99 | 18000 CLP +1.9% | 13000 CLP โ26.4% |
| $29.99 | 22000 CLP โ17.0% | 22000 CLP โ17.0% |
Safe = margin-protected (cap ~65% off). Aggressive = deeper into the market, ร la Seraleev. Rounded to generated store tiers ยท calculate for your exact price โ
Why price differently in Chile?
Charging your home price everywhere quietly prices out most of the world. Parity, charging what a market can actually pay, opens up Chile instead of leaving it on the table. Here's the full case โ, or read how one dev doubled his revenue doing it.