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What to charge for your app in Chile

A burger in Chile costs 4790 CLP (โ‰ˆ $5.42), about 89% of the US price. That's the purchasing-power signal: a US-priced app is too expensive here, so people don't buy. Here's what to charge instead.

A US price ofโ€ฆ โ€ฆin Chile (safe) โ€ฆaggressive
$4.99 3500 CLP โˆ’20.6% 3500 CLP โˆ’20.6%
$9.99 7900 CLP โˆ’10.5% 7100 CLP โˆ’19.6%
$19.99 18000 CLP +1.9% 13000 CLP โˆ’26.4%
$29.99 22000 CLP โˆ’17.0% 22000 CLP โˆ’17.0%

Safe = margin-protected (cap ~65% off). Aggressive = deeper into the market, ร  la Seraleev. Rounded to generated store tiers ยท calculate for your exact price โ†’

Why price differently in Chile?

Charging your home price everywhere quietly prices out most of the world. Parity, charging what a market can actually pay, opens up Chile instead of leaving it on the table. Here's the full case โ†’, or read how one dev doubled his revenue doing it.

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