What to charge for your app in Colombia
A burger in Colombia costs 22900 COP (≈ $6.21), about 101% of the US price. That's the purchasing-power signal: a US-priced app is actually a bargain here. Here's what to charge instead.
| A US price of… | …in Colombia (safe) | …aggressive |
|---|---|---|
| $4.99 | 18000 COP −2.2% | 18000 COP −2.2% |
| $9.99 | 37000 COP +0.5% | 37000 COP +0.5% |
| $19.99 | 74000 COP +0.4% | 74000 COP +0.4% |
| $29.99 | 110000 COP −0.5% | 110000 COP −0.5% |
Safe = margin-protected (cap ~65% off). Aggressive = deeper into the market, à la Seraleev. Rounded to generated store tiers · calculate for your exact price →
Why price differently in Colombia?
Charging your home price everywhere quietly prices out most of the world. Parity, charging what a market can actually pay, means Colombia can fairly pay a little more. Here's the full case →, or read how one dev doubled his revenue doing it.