What to charge for your app in Hungary
A burger in Hungary costs 1660 HUF (≈ $4.99), about 82% of the US price. That's the purchasing-power signal: a US-priced app is too expensive here, so people don't buy. Here's what to charge instead.
| A US price of… | …in Hungary (safe) | …aggressive |
|---|---|---|
| $4.99 | 1300 HUF −21.6% | 1300 HUF −21.6% |
| $9.99 | 2700 HUF −18.7% | 2300 HUF −30.7% |
| $19.99 | 5000 HUF −24.7% | 5000 HUF −24.7% |
| $29.99 | 8300 HUF −16.7% | 6600 HUF −33.8% |
Safe = margin-protected (cap ~65% off). Aggressive = deeper into the market, à la Seraleev. Rounded to generated store tiers · calculate for your exact price →
Why price differently in Hungary?
Charging your home price everywhere quietly prices out most of the world. Parity, charging what a market can actually pay, opens up Hungary instead of leaving it on the table. Here's the full case →, or read how one dev doubled his revenue doing it.