What to charge for your app in New Zealand
A burger in New Zealand costs 8.6000 NZD (≈ $4.94), about 81% of the US price. That's the purchasing-power signal: a US-priced app is too expensive here, so people don't buy. Here's what to charge instead.
| A US price of… | …in New Zealand (safe) | …aggressive |
|---|---|---|
| $4.99 | 6.99 NZD −19.6% | 6.99 NZD −19.6% |
| $9.99 | 13.99 NZD −19.6% | 11.99 NZD −31.1% |
| $19.99 | 25.99 NZD −25.4% | 25.99 NZD −25.4% |
| $29.99 | 43.99 NZD −15.8% | 34.99 NZD −33.0% |
Safe = margin-protected (cap ~65% off). Aggressive = deeper into the market, à la Seraleev. Rounded to generated store tiers · calculate for your exact price →
Why price differently in New Zealand?
Charging your home price everywhere quietly prices out most of the world. Parity, charging what a market can actually pay, opens up New Zealand instead of leaving it on the table. Here's the full case →, or read how one dev doubled his revenue doing it.