What to charge for your app in Sweden
A burger in Sweden costs 67 SEK (≈ $7.26), about 119% of the US price. That's the purchasing-power signal: a US-priced app is actually a bargain here. Here's what to charge instead.
| A US price of… | …in Sweden (safe) | …aggressive |
|---|---|---|
| $4.99 | 54.99 SEK +19.4% | 54.99 SEK +19.4% |
| $9.99 | 110.99 SEK +20.4% | 110.99 SEK +20.4% |
| $19.99 | 230.99 SEK +25.2% | 230.99 SEK +25.2% |
| $29.99 | 368.99 SEK +33.3% | 368.99 SEK +33.3% |
Safe = margin-protected (cap ~65% off). Aggressive = deeper into the market, à la Seraleev. Rounded to generated store tiers · calculate for your exact price →
Why price differently in Sweden?
Charging your home price everywhere quietly prices out most of the world. Parity, charging what a market can actually pay, means Sweden can fairly pay a little more. Here's the full case →, or read how one dev doubled his revenue doing it.