What to charge for your app in Switzerland
A burger in Switzerland costs 7.3000 CHF (≈ $9.08), about 148% of the US price. That's the purchasing-power signal: a US-priced app is actually a bargain here. Here's what to charge instead.
| A US price of… | …in Switzerland (safe) | …aggressive |
|---|---|---|
| $4.99 | 5.99 CHF +49.3% | 5.99 CHF +49.3% |
| $9.99 | 11.99 CHF +49.3% | 11.99 CHF +49.3% |
| $19.99 | 23.99 CHF +49.3% | 23.99 CHF +49.3% |
| $29.99 | 31.99 CHF +32.7% | 31.99 CHF +32.7% |
Safe = margin-protected (cap ~65% off). Aggressive = deeper into the market, à la Seraleev. Rounded to generated store tiers · calculate for your exact price →
Why price differently in Switzerland?
Charging your home price everywhere quietly prices out most of the world. Parity, charging what a market can actually pay, means Switzerland can fairly pay a little more. Here's the full case →, or read how one dev doubled his revenue doing it.