What to charge for your app in Uruguay
A burger in Uruguay costs 339 UYU (≈ $8.76), about 143% of the US price. That's the purchasing-power signal: a US-priced app is actually a bargain here. Here's what to charge instead.
| A US price of… | …in Uruguay (safe) | …aggressive |
|---|---|---|
| $4.99 | 300 UYU +55.3% | 300 UYU +55.3% |
| $9.99 | 600 UYU +55.2% | 600 UYU +55.2% |
| $19.99 | 1200 UYU +55.1% | 1200 UYU +55.1% |
| $29.99 | 1500 UYU +29.2% | 1500 UYU +29.2% |
Safe = margin-protected (cap ~65% off). Aggressive = deeper into the market, à la Seraleev. Rounded to generated store tiers · calculate for your exact price →
Why price differently in Uruguay?
Charging your home price everywhere quietly prices out most of the world. Parity, charging what a market can actually pay, means Uruguay can fairly pay a little more. Here's the full case →, or read how one dev doubled his revenue doing it.